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African sales mastery · African wealth

Big DealEnergy

Lessons From Win-Lab That Made Millionaires

The first book to fuse African sales mastery, financial literacy, and cultural intelligence into one professional reference: written from within Africa, for Africa, by a practitioner who closed the deals and built the team.

32
Chapters
4
Parts
16+
Years in the field
Big Deal Energy — book cover
Why this book, why now

A desktop MBA, written in an African voice

Most sales and money books are imported wholesale from markets that assume different incomes, tax structures, and safety nets. This one was built for the African professional from the first page.

01

Two crafts, one book

Upgrade your sales craft and your personal financial intelligence at the same time, with the bridge chapter that connects the win to the wealth.

02

Field-tested, not theorised

Drawn from the Win-Lab Sales Accelerator and a distribution team grown from 6 to 150+ advisers, scaling Mansa-X, a CMA-regulated fund, from KES 246M to over KES 100B.

03

Globally compliant

Aligned to CFA Institute, CISI, OECD/INFE, and IOSCO standards, with risks presented as prominently as opportunities throughout.

04

Genuinely African

Chamas, stokvels, harambee, Ubuntu, black tax, and the diaspora are treated as real financial forces, named by country, never as decoration.

05

The science underneath

Every skill is explained at the brain level, with peer-reviewed neuroscience on trust, rejection, reward, and habit formation in plain language.

06

Built to be used

Each chapter closes with a 24-hour action and a Bloom's-aligned workbook, so the book functions as a self-directed programme, not a one-time read.

What is inside

Four parts, 32 chapters, one journey

From the first cold call to the legacy you leave behind: a complete arc from sales warrior to wealth builder.

Part A

Sales Mastery

  • The Big Deal mindset
  • Prospecting and rapport
  • Needs analysis and presenting
  • Objections and closing
  • Methodologies and storytelling
  • Selling across 11 sectors
Part B

Wealth Building

  • From the win to the wealth
  • Budgeting, debt, and protection
  • Investing: SACCOs to global markets
  • Multi-asset and alternatives
  • Retirement, property, and the future
  • The psychology of money
Part C

High Performance

  • Goal-setting frameworks
  • The productivity code
  • Lifelong growth
  • Networks and associations
  • Leadership lessons from sport
Part D

Bridge & Legacy

  • The African wealth gap
  • Diaspora: untapped power
  • Building legacy beyond money
  • Estate and succession thinking
  • Wealth that outlives you
Choose your edition

One book, three ways to own it

Choose your edition. Prices are indicative and confirmed at launch.

Digital
USD:12
  • Full eBook (EPUB + PDF)
  • All 32 chapters, four parts
  • Complete digital workbook
  • Instant download on payment
  • · Printed paperback
  • · Signed launch-edition copy
Get the eBook
Most popular
Print + digital
USD:27
  • Printed paperback (6 × 9 in)
  • Full eBook (EPUB + PDF)
  • Complete digital workbook
  • Free sample chapters now
  • Priority launch dispatch
  • · Signed launch-edition copy
Buy the book
Premium bundle
USD:58
  • Signed launch-edition paperback
  • Full eBook (EPUB + PDF)
  • Complete digital workbook
  • WealthPro course credit
  • Invitation to the launch event
  • Priority launch dispatch
Get the bundle

Launching soon. Secure checkout via Pesapal (M-Pesa, Airtel Money, Visa, Mastercard).

Victor Mutea Marangu
Victor Mutea Marangu · Nairobi
About the author

Victor Mutea Marangu

Coach Marangu · Founder & CEO

Victor Mutea Marangu is a Kenyan financial services executive, sales strategist, and edtech entrepreneur with over 16 years across investment advisory, wealth management, capital markets, and sales training. He is the founder and CEO of WealthPro Africa, an AI-native wealthtech and edtech company built to bridge the gap between financial literacy and actionable wealth creation.

As creator and master facilitator of the Win-Lab Sales Accelerator, and as Former Head of Distribution at Standard Investment Bank, he scaled the adviser team from 6 to 150+ and oversaw Mansa-X Special Fund AUM growth from KES 246M to over KES 100B. He has personally advised 8,300+ clients and trained 3,300+ professionals across the 11 GICS sectors, writing from the rare intersection of regulated practice and lived field experience. Big Deal Energy is the book that turns that experience into a method.

  • CISI Level 3
  • CMSA (CFI)
  • CIM Level 6
  • Int’l MBA
Free sample

Read three chapters free

Get the opening chapters of Big Deal Energy, including the Big Deal mindset and the bridge chapter that connects closing deals to building wealth. Delivered to your inbox as a PDF.

Big Deal Energy is an educational and professional development resource. The financial, investment, and sales content is provided for general educational purposes only and does not constitute personalised investment, legal, or tax advice. Appropriate decisions depend on your individual circumstances; consult a CMA-licensed investment adviser and a qualified tax professional before acting. References to specific products, funds, or institutions are for educational context only and are not endorsements or solicitations. Past performance is not indicative of future results.